NonProfit CMS joins Gray Digital Group

Gray Digital Group is a full service digital marketing agency in San Antonio, TX.

Gray Digital Group works with clients all over the country. Our client base is comprised of large national health systems, small to medium-sized businesses, law firms and non-profits.

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117 W Mistletoe Ave, San Antonio TX 78212

Office: (210) 820-0566
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COMPANY NEWS AND INDUSTRY INSIGHTS Website Redesign and Sitefinity CMS Implementation

Posted on 19th April 2012 by Gray Digital
By Admin |April 19th, 2012

We recently had the pleasure of working with the staff at to work on a big website redesign with them.  The organization approached us with a few initial challenges:


1.  The website is static and is structured like an encyclopedia 

2.  The website does not engage users and there is no reason for them to come back


Together we came up with a few great ideas.  First, we organized all of the content on the old website (over 500 pages) to be matched up with their audience members (market segment information).  


Second we integrated the site with LinkedIn, which encourages users to have more discussions on the website.  Check it out here:


Third we created something called ASCTV, which is a resource center of youtube videos encompassing the spectrum of adhesives/sealants.  In my opinion this is the coolest part of the website!





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