NonProfit CMS joins Gray Digital Group

Gray Digital Group is a full service digital marketing agency in San Antonio, TX.

Gray Digital Group works with clients all over the country. Our client base is comprised of large national health systems, small to medium-sized businesses, law firms and non-profits.

Our Location

117 W Mistletoe Ave, San Antonio TX 78212

Office: (210) 820-0566
Fax: (210) 829-8361

Part of Gray Digital Group

Habitat for Humanity (WordPress Website Design)

Strategy & Approach

We just finished a pretty cool website design for Habitat for Humanity. On this project we worked closely with the communications/marketing manager at Habitat. We decided that the WordPress Content Management System is the best bet for the development of this site due to it’s ease of use to the end user.


During the initial stages of the web development we looked at the various stakeholders that might be visiting the website. We found a few:

  • Potential Donors
  • Potential Volunteers
  • Media

On the homepage you’ll see these main audience members are given clear “call to actions” on the homepage. There is no confusion about what habitat would like a user to do when they arrive on the homepage.


We did some extensive design research for this website and settled on a few cool key elements.

  • Blueprint background texture
  • House silhouette in the footer
  • Bright and inviting color scheme


This was a pretty straight forward project involving using the WordPress content management system. No major integrations or custom coding was required for this project.