NonProfit CMS joins Gray Digital Group

Gray Digital Group is a full service digital marketing agency in San Antonio, TX.

Gray Digital Group works with clients all over the country. Our client base is comprised of large national health systems, small to medium-sized businesses, law firms and non-profits.

Our Location

501 Soledad San Antonio, TX 78205

Office: (210) 820-0566
Fax: (210) 829-8361

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Nonprofit web design methodology

Posted on 24th November 2009 by Timothy Spell
By Admin |November 24th, 2009

Here at we offer two types of packages for the development of a website. We offer a template based site for $695 for nonprofits that are looking for a cost effective web presence. We also offer a fully custom web development process starting at $4000 which includes custom design mock ups and 5 rounds of design revisions. If you’re looking for a more complete strategy and web strategy review, we have laid out of the following methodology to help your organization achieve its goals.  

1. Needs Assessment


  • Internal survey sent to your staff and donors
  • Web Content Evaluation
  • Competitive Analysis (we see what your peers are doing well)

Needs Analysis

  • Creative Brief Development
  • Content Architecture
  • Needs Analysis
  • Technology Suggestions


2. Creative

  • Brand Review
  • Color Palette
  • Wireframe
  • Design Mocks
  • Final Navigation Changes


3. Implementation

  • Install Content Management System (CMS)
  • Convert design to HTML and integrate with CMS
  • Install any custom modules or 3rd party tools identified in technology suggestions
  • Migrate over content


4. Training

  • In person meeting or webinar to walk staff through how to make updates to the website.
  • Create a training document on how to use 3rd party tools

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